Jimmy Fallon Exerts Mind Control

The Today Show no longer features the Newbery Caldecott Medalists, but that doesn’t mean they don’t cover children’s books (especially if they are by celebrity authors). Matt Lauer interviewed Jimmy Fallon this morning about his new picture book, Your Baby’s First Word Will Be DADA, illus. by Miguel Ordóñez (Macmillan/Feiwel & Friends; also available as a board book). Lauer observes that the book smacks of mind control, “a blatant attempt to make sure that the six-month-old’s first word is Dada and not Mama.”

Warning: Video contains cute overload and references to children’s terms for bodily functions. Viewer discretion is advised.

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