When James Cameron’s The Titanic came out in 1997, publishers experienced a sudden windfall as the sales of over 30 backlist and new titles from a range of different publishers jumped onto best seller lists (resulting in the joke that it “floated all boats”).

Publishers are hoping that magic hits again, when the movie is rereleased in 3-D on April 4th, days before the 100th anniversary of the disaster. This time around, audiences will be offered another reenactment of the events in Julian Fellowes’ (Downton Abbey) two-part, four-hour series, Titanic, running April 14 and 15 on ABC. Fellowes has been on the offensive about the big-screen version, calling it inaccurate.

One of the books that experienced renewed sales the first time around was Walter Lord’s 1955 classic A Night to Remember (reissued in a 50th anniversary edition in 1996, with an intro. by Nathaniel Philbrick). It’s included in USA Today‘s extensive roundup of 25 available titles, as is the update of the movie tie-in (new forward by Cameron):

James Cameron’s Titanic
James Cameron
Retail Price: $24.99
Paperback: 208 pages
Publisher: Harper Design – (2012-03-06)
ISBN / EAN: 0062119389 / 9780062119384

Just one adult fiction title is featured in that list, The Dressmaker by Kate Alcott. The author was profiled in the NYT prior to the book’s release in February. The approaching anniversary is bringing renewed attention; the book was reviewed by Carolyn See in The Washington Post on Friday and was recently featured as an adult book for teens in SLJ. The public is picking up on the connection; several libraries are showing heavy holds, as high as 8:1.

The Dressmaker: A Novel
Kate Alcott
Retail Price: $25.95
Hardcover: 322 pages
Publisher: RH/Doubleday – (2012-02-21)
ISBN : 978-0385535588

Comments are closed.