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Not a Moment Too Soon

BusinessWeek, of all places, looks at developing subgenres of romance; quilting, Amana (ultraconservative Amish) and military romances. Says one agent, “Such substratification might suggest… that readers have gone insane,” but Harlequin’s Katherine Orr says that readers are looking for tight-knit communities; “There is a tremendous desire for community. Somehow in this world, where everyone is constantly communicating, people have lost real friendships.”

Examples of the subgenres include:

The True Love Quilting Club (Avon Romance)
Lori Wilde
Retail Price: $7.99
Mass Market Paperback: 384 pages
Publisher: Avon – (2010-04-01)
ISBN / EAN: 0061808903 / 9780061808906

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The Bridge of Peace: A Novel (An Ada’s House Novel)
Cindy Woodsmall
Retail Price: $13.99
Paperback: 352 pages
Publisher: WaterBrook Press – (2010-08-31)
ISBN / EAN: 1400073979 / 9781400073979

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Moonlight Road (Virgin River)
Robyn Carr
Retail Price: $7.99
Mass Market Paperback: 400 pages
Publisher: Mira – (2010-03-01)
ISBN / EAN: 077832768X / 9780778327684

This entry was posted on Monday, July 26th, 2010 at 10:32 am and is filed under Readers Advisory, Romance. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

One Response to “Not a Moment Too Soon”

  1. One More Time for Amish Romances | EarlyWord: The Publisher | Librarian Connection Says:
    August 9th, 2010 at 12:15 pm

    […] “one of the fastest-growing genres in romance publishing,” novels with Amish settings (Business Week, The Wall Street Journal and the AP have all written about the […]