UPDATE: Another older title experiencing a sudden boost is Margaret Atwood’s The Handmaid’s Tale (Houghton Mifflin, 1985). As the NYT reports, several signs spotted at the recent Women’s Marches made reference to the book. In addition, producers of the upcoming Hulu TV adaptation, which debuts April 26 starring Elizabeth Moss, say it intentionally parallels the current political atmosphere.
Its popularity has brought a 75,000 copy reprint from Penguin USA, and a possible additional printing.
The NYT reports that demand for the novel rose on Sunday, after Trump advisor Kellyanne Conway, used the phrase “alternative facts” during a contentious interview on Meet the Press about White House press secretary Sean Spicer’s first press briefing.
Entertainment Weekly reports “The connection between ‘alternative facts’ and Orwell’s dystopian novel was made on CNN’s Reliable Sources, where Washington Post reporter Karen Tumulty said, “Alternative facts is a George Orwell phrase.’ ”
The Guardian writes that readers and reporters were quick to make comparisons to the novel’s “fictional language that aims at eliminating personal thought.”
Outside of the United States interest is strong for the novel as well. The NYT reports that this January “sales have risen by 20 percent in Britain and Australia compared to the same period a year ago.”
As we posted earlier, 1984 is not the only classic getting increased attention since the election. Sinclair Lewis’s 1935 novel, It Can’t Happen Here (PRH/Signet; Blackstone Audio; OverDrive Sample), is also selling well, both in the US and the UK. Penguin re-printed it in Britain last Friday for the first time since its original publication date and adds that they are “already on to our third printing.”
Other dark political classics doing well on Amazon include Aldous Huxley’s Brave New World (HC/Harper Perennial; Blackstone Audio; OverDrive Sample), Ray Bradbury’s Fahrenheit 451 (S&S; Tantor; OverDrive Sample), and Orwell’s Animal Farm (PRH/Berkley; Blackstone Audio).