The Daily Show Effect; LOST IN SHANGRI-LA

Mitchell Zuckoff, author of Lost of Shangri-La, appeared on The Daily Show last night.

As a result, the book rose to #46 on Amazon’s sales rankings (from #184 yesterday). It’s been rising on the IdieBound Hardcover Non-fiction list (currently at #14) and is at #19 on the NYT list.


Lost in Shangri-La: A True Story of Survival, Adventure, and the Most Incredible Rescue Mission of World War II
Mitchell Zuckoff
Retail Price: $26.99
Hardcover: 400 pages
Publisher: Harper – (2011-04-26)
ISBN / EAN: 0061988340 / 9780061988349

Larger Print; HarperLuxe; 9780062065049; $26.99
Audio; Books on Tape; UNABR; 9780307917256; $40
Audio and eBook on OverDrive

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