Ripped from the Archives

Get out your videotape of Love Story, the preppy look is back.

True Prep: It’s a Whole New World, the followup to the 1980 Preppy Handbook, arrives in early September. Going back to original source material, powerHouse Books is reprinting a 1965 Japanese book of photos from American Ivy League campuses, True Ivy. According to an article in yesterday’s NYT Fashion section, the first edition is highly sought after; “People spent years hunting down rare copies. They traded them online for prices that reached into the thousands. They photocopied and distributed them in design studios like fashion samizdat.”

Both books are rising on Amazon

Amazon Sales Rank in Books: 30 (was 212 yesterday); few libraries have ordered (good going, Hennepin!)

Take Ivy
Shosuke Ishizu, Toshiyuki Kurosu, Hajime Hasegawa
Retail Price: $24.95
Hardcover: 142 pages
Publisher: powerHouse Books – (2010-08-31)
ISBN / EAN: 1576875504 / 9781576875506

Amazon Sales Rank in Books: 180 (was 843 yesterday); most libraries have ordered.

True Prep: It’s a Whole New Old World
Lisa Birnbach, Chip Kidd
Retail Price: $19.95
Hardcover: 256 pages
Publisher: Knopf – (2010-09-07)
ISBN / EAN: 0307593983 / 9780307593986

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