Holds Alert: DOUBLE DOWN

Double Down   cov131104_250
The media blitz is working; Double Down: Game Change 2012, by Mark Halperin and John Heilemann (Penguin Press; Penguin Audio) is gaining holds in libraries, as high as 14:1 on light ordering.

An excerpt is featured as the cover story of the new issue of New York magazine (where co-author Heilemann is a journalist) and the book is  covered in many other publications from the New York Post to the Washington Post.

The authors appeared on The Today Show (video below) earlier this morning. Appearances are also scheduled for NPR.

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