Publishers May Expand eBook Programs to Libraries

It’s estimated that 75% of the public libraries in the US lend ebooks, a fact many people are surprised to hear.

NPR’s Diane Rehm Show gave exposure to the practice yesterday with a full program devoted to the subject. Responding to a question about why some publishers don’t make ebooks available to libraries, Jeremy Greenfield, editorial director of Digital Book World, said they are worried that lending will result in reduced sales. Carrie Russell, from ALA’s Office of Information Technology, countered that libraries are “confused by that argument since the evidence shows that library borrowers are the same people who buy,” referring to Library Journal‘s “Patron Profiles” and a Pew study.

Later in the show Greenfield said, based on his meetings with publishers, there is good news for libraries; publishers who make their ebooks available to libraries believe it helps, rather than hurts, their business and are planning to continue as well as expand their programs. In the coming year or two, he expects to see other publishers make their ebooks available to libraries.

However, he said, some publishers look at the studies skeptically, believing that library borrowers buy ebooks only when they are unavailable through the library and that a change in policy would result in fewer sales.

Also featured on the show were Vailey Oehlke, Director Multnomah County Library and Allan Adler of the AAP.

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